Trade Marketing Specialist

About the Role : 

We are currently seeking a dynamic and results-driven Trade Marketing Specialist to join our team.

If you're passionate about marketing strategy, brand promotion, and driving sales through effective trade initiatives, we'd love to hear from you

Key Responsibilities:

1. Market sensing / Competition survey : 

• Collect market data from Merchandisers, 

• Check any news about competitors (New launching, Shop opening, promotions...)

• Consolidate & share weekly report.

2. Enhance Brand visibility : 

• Find opportunities to increase our branding (In side / Out side the shops)

3. Managing the visibility projects : 

• Book the budget, 

• Choose the agency , 

• Follow up with Agency, 

• Payment & budget follow up, 

• Deployment follow up, 

• Closing the projects

4. Racks / Logo management : 

• Find opportunities of installation, 

• Book the budget

• Follow up the production, installation, 

• Check the quality & adjust if needed

5. Coverage & Flooring expansion :

•  Playing a crucial role to prepare a dedicated space to display our products

• Categorize the Shops (Giving ranking based on Potential of each shop)

• Preparing a specific Racks / Walls to increase flooring & visibility within shops

• Weekly follow up for products flooring  

6. Sales and Operations Meetings / Monthly Business Review preparation :

• Consolidate Market & Racks information & prepare a weekly presentation (Sales and Operations Meetings ) (In English)

• Monthly report presentation (In English)